WELCOME TO WHATEVER THIS IS
READ ON. II PROMISE IT’S NOT WHAT YOU THINK IF YOUR THINKING THAT YOU THINK THAT YOU KNOW WHAT THIS IS.
This isn’t a blog.
It’s not a brand play.
And it sure as hell isn’t a roadmap.
This is an experiment in story.
A choose-your-own-adventure memoir.
An unfolding saga told in soil, chaos, roots, breath, and fire.
Each new drop - a memory, a moment, a spark - adds a branch.
Another connection.
Another unexpected relationship in my ecosystem.
It won’t be linear.
It wasn’t meant to be.
What you’ll find here is as wild and layered
as any forest, as any river delta, as any mind left uncaged.
Some paths you’ll walk forward.
Some in reverse.
Some will take you sideways into something you didn’t know you were looking for.
This is my story, in its truest form.
With all the depth, diversity, disorder, clarity, heartbreak, humor,
and magic found in nature - and therefore, in me.
I hope it’s a ride. I hope it’s a puzzle. I hope it’s a portal.
More than anything,
I hope it’s something you’ll feel, not just follow.
I’ve been grinding lately, applying for jobs that seem great in theory.
Feeding machines the best parts of myself.
Trimming the edges. Softening the power.
Crossing my fingers, hoping that the robots might recognize my keywords - I mean, my worth.
Meanwhile, I’m watching the world burn, bend, and break all around me.
And here I am… head down, ass up, fussing for hours every day,
making sure my professional experience costume looks just right,
for a team that isn’t really looking for new players.
But alas, enough is enough.
My energy is too rare. My experience, too rich.
My understanding of systems, too damn valuable to waste.
And gosh darn it, people like me!
So instead of quietly applying and thoughtfully sharing my ‘worth’ into the abyss day after day,
I’m choosing to share. Loudly. Publicly.
To demonstrate. To inspire. To stir shit up.
And maybe… to find new ways, with new people, to build something better.
YET ANOTHER SPLIT IN THE ROAD
Read on, I promise it’s not what you think if your thinking that you think that you know what this is…
I am here, nervous but ready, to offer you what no other human on earth can -
a full-body transmission of what I’ve seen, felt, built, broke, birthed, and believed in.
All the stories. All the lessons.
All the wisdom and foolishness I’ve carried inside.
They have served me well, but it’s time to set them free.
So here it begins.
The plan remains the same: if you build it, they will come.
And I am confident that eventually the “it” and “they” will reveal themselves.
Maybe Neal Cassidy wasn’t the best childhood idol -
But the bus came by, and I got on.
So buckle up, as we embark on an experiment in unpolished truth.
A nonlinear journey through passion, fearlessness,
and the stubborn belief that the path I pave
might just lead somewhere more beautiful than where we’ve been.
And if not? Try again.
This will become an unfolding archive of what it’s been like to be me.
I stopped trimming the edges and softening the power.
I’m not waiting for permission.
I’m building in public — and you’re invited.
These aren’t pages from a breakdown.
They’re dispatches from the front seat of a bus I knew damn well needed maintenance.
But the desert was glowing. The sun was setting.
Missing it would’ve been the greater loss.
I knew damn well I was never going to take diesel mechanic classes.
No Roadmap, No Rules
You won’t find directions here, just the universe to guide.
There’s no straight lines, just zigging when others zag.
Following signs only I can see.
Sometimes it works. Sometimes I bleed. Always learning.
And if you listen carefully to the stories I share,
Your compass will navigate you to the detours worth taking.
Or at least remind you how to recognize the signs.
Stories, Lessons & Bruises
Most stories here are worth remembering, even if they’re hard to believe.
But if you stick with me, I’ll bring proof
that your craziest ideas, might just be your best ones.
And remind you: “best” is not a one-size-fits-all jumpsuit.
As my High School lacrosse coach always reminded me,
”Pain is just weakness leaving the body.” So I must be very strong.
The path unpaved never takes you where you expect,
but it always gives you stories worth sharing around a fire.
And Failure? Nah, no such thing. Just a figment of the short-sighted.
But too much of anything? That shit still hurts.
Tactics, Songs & Wild Ideas
Stick around long enough, and you might stumble upon:
songs, rants, sketches, fragments, mind-maps.
Love, loss, luck, leisure, lust, and the kind of longevity
That comes from living aligned and aligning my living.
WHAT YOU WILL FIND INSIDE
TACTICAL ADVICE, CREATIVE STRATEGY, DEEPLY PERSONAL LESSONS, WILD DETOURS, START-UP FRAMEWORKS, TOOLS
AND PROOF THAT UNPOLISHED TRUTH HAS POWER.
The Bus Came By, and I Got On
Rre you ready to take this ride with me?
This is where it begins.
That’s about all we know.
I hope you enjoy it.
Follow it. Share it. Learn something. Love something. Grow something.
Oh, and if I don’t say this, my mom will kill me:
Are you hiring?
Because I really need a job.
mushrooms dot the landscape
the dense moss, rich with moisture, is a perfect growing medium for iceland’s many species of mushrooms. experienced mushroom hunters know to visit their favorite spots a few days after it rains to find the biggest variety.
an island created by volcanoes
iceland’s geothermic pools and black sand beaches create stunning compositions from the air. both are created by the island’s constant volcanic activity.
natural beauty in its rawest form
iceland’s surface is carved by water, originating from either its massive glaciers or abundant rainfall.
the sun’s angle at this latitude produces deep and contrasty colors, drawing out the blacks in the volcanic soil and saturating the greens from the grasses and moss.
shop prints
a2 sized digital c prints, suitable for framing. each edition is limited to ten prints.
